Conformity

 

Conformity-Definition- A change in behaviour as a result of group pressure or norms. This usually involves a change of personal opinions as well

 

Compliance-Definition- Similar to conformity, because you go along with other people, but to comply does not involve a change of personal opinion, because it can be a response to a  request.

 

Identification-DEFINITION -An individual changes their behaviour and opinions to identify with the influencing group

 

Internalisation-DEFINITION -A change in both behaviour and opinion(the groupís and your own opinions coincide

 

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